{"id":314,"date":"2025-01-04T13:45:57","date_gmt":"2025-01-04T13:45:57","guid":{"rendered":"https:\/\/risumarketingjournals.com.ng\/?p=314"},"modified":"2025-01-04T13:45:57","modified_gmt":"2025-01-04T13:45:57","slug":"supplier-involvement-and-corporate-vitality-of-electricity-distribution-companies-in-nigeria","status":"publish","type":"post","link":"https:\/\/risumarketingjournals.com.ng\/?p=314","title":{"rendered":"SUPPLIER INVOLVEMENT AND CORPORATE VITALITY OF ELECTRICITY DISTRIBUTION COMPANIES IN NIGERIA"},"content":{"rendered":"\n<p><strong>EGBE Robert Ukata<\/strong><br>Department of Marketing, Faculty of Administration and Management,<br>Rivers State University Nkpolu-Oroworukwo, Port Harcourt, Nigeria<br><strong>OPARA Bright C.<\/strong><br>Department of Marketing, Faculty of Administration and Management,<br>Rivers State University Nkpolu-Oroworukwo, Port Harcourt, Nigeria<br><strong>NWULU Chinyere Stella<\/strong><br>Department of Marketing, Faculty of Administration and Management,<br>Rivers State University Nkpolu-Oroworukwo, Port Harcourt, Nigeria.<\/p>\n\n\n\n<p><strong>Abstract<\/strong><br>This study investigated the relationship between supplier involvement and corporate vitality of Electricity Distribution companies in Nigeria. The study was conceptualized using supplier involvement as predictor to corporate vitality with measures such as innovativeness, market responsiveness and productivity. The study adopted a survey research design. The study population comprised 11 electricity distribution companies in Nigeria. The study adopted Cluster sampling technique to group electricity distribution companies in line with Nigeria\u2019s six geopolitical zones (North-East, North-West, North\u0002Central, South-East, South-West and South-South). The study administered 4 copies of questionnaire to District Directors, Operations Managers, Logistics Managers and Tarrif and Billing Managers of each of companies across the six geopolitical zones using Adamawa (North-East), Kano (North-West), Nasarawa State (North-Central), Anambra State (South-East), Lagos State (South-West) and Rivers State (South-South) to represent each of the geo-political zones. Pearson\u2019s Product Correlation was used to test the hypotheses formulated for the study. The test of hypotheses was done with the help of Statistical Packages for Social Sciences (SPSS) version 23.0. The study revealed the existence of significant relationship between supplier involvement and corporate vitality of Electricity Distribution companies in Nigeria. Based on the findings, the study concluded that supplier involvement significantly relates to corporate vitality of Electricity Distribution companies in Nigeria; and recommends that managers of electricity distribution companies in Nigeria should capitalize on the pivot role of supplier involvement to ensure corporate vitality.<\/p>\n\n\n\n<p><strong>Keywords:<\/strong> Corporate vitality, innovativeness, market responsiveness, productivity, supplier involvement.<\/p>\n\n\n\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/risumarketingjournals.com.ng\/wp-content\/uploads\/2025\/01\/JMD-10-1-9-SUPPLIER-INVOLVEMENT-AND-CORPORATE-VITALITY-OF-ELECTRICITY-DISTRIBUTION-COMPANIES-IN-NIGERIA.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Embed of JMD-10-1-9 SUPPLIER INVOLVEMENT AND CORPORATE VITALITY OF ELECTRICITY DISTRIBUTION COMPANIES IN NIGERIA.\"><\/object><a id=\"wp-block-file--media-0fc72590-7e53-4b11-b4cc-db850432e3b4\" href=\"https:\/\/risumarketingjournals.com.ng\/wp-content\/uploads\/2025\/01\/JMD-10-1-9-SUPPLIER-INVOLVEMENT-AND-CORPORATE-VITALITY-OF-ELECTRICITY-DISTRIBUTION-COMPANIES-IN-NIGERIA.pdf\">JMD-10-1-9 SUPPLIER INVOLVEMENT AND CORPORATE VITALITY OF ELECTRICITY DISTRIBUTION COMPANIES IN NIGERIA<\/a><a href=\"https:\/\/risumarketingjournals.com.ng\/wp-content\/uploads\/2025\/01\/JMD-10-1-9-SUPPLIER-INVOLVEMENT-AND-CORPORATE-VITALITY-OF-ELECTRICITY-DISTRIBUTION-COMPANIES-IN-NIGERIA.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-0fc72590-7e53-4b11-b4cc-db850432e3b4\">Download<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>EGBE Robert UkataDepartment of Marketing, Faculty of Administration and Management,Rivers State University Nkpolu-Oroworukwo, Port Harcourt, NigeriaOPARA Bright C.Department of Marketing, Faculty of Administration and Management,Rivers State University Nkpolu-Oroworukwo, Port Harcourt, NigeriaNWULU Chinyere StellaDepartment of Marketing, Faculty of Administration and Management,Rivers State University Nkpolu-Oroworukwo, Port Harcourt, Nigeria. AbstractThis study investigated the relationship between supplier involvement and &hellip; <a href=\"https:\/\/risumarketingjournals.com.ng\/?p=314\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">SUPPLIER INVOLVEMENT AND CORPORATE VITALITY OF ELECTRICITY DISTRIBUTION COMPANIES IN NIGERIA<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-314","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/posts\/314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=314"}],"version-history":[{"count":1,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/posts\/314\/revisions"}],"predecessor-version":[{"id":316,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=\/wp\/v2\/posts\/314\/revisions\/316"}],"wp:attachment":[{"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/risumarketingjournals.com.ng\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}