{"id":616,"date":"2026-01-26T20:02:41","date_gmt":"2026-01-26T20:02:41","guid":{"rendered":"https:\/\/risumarketingjournals.com.ng\/?p=616"},"modified":"2026-01-26T20:02:41","modified_gmt":"2026-01-26T20:02:41","slug":"joint-planning-and-performance-of-multinational-oil-and-gas-companies-in-rivers-state","status":"publish","type":"post","link":"https:\/\/risumarketingjournals.com.ng\/?p=616","title":{"rendered":"JOINT PLANNING AND PERFORMANCE OF MULTINATIONAL OIL AND GAS COMPANIES IN RIVERS STATE"},"content":{"rendered":"\n


HANSON Emmanuel Christopher<\/strong>
Department of Marketing, Faculty of Administration and Management
Rivers State University Nkpolu-Oroworukwo, Port Harcourt
emmanuel.hanson@rsu.edu.ng
DIDIA James U. D.<\/strong>
Department of Marketing, Faculty of Administration and Management
Rivers State University Nkpolu-Oroworukwo, Port Harcourt
WORDU Benjamin Chinuru<\/strong>
Department of Marketing, Faculty of Administration and Management
Rivers State University Nkpolu-Oroworukwo, Port Harcourt
brown.ateke@ust.edu.ng <\/p>\n\n\n\n

Abstract<\/strong>
This study investigated the relationship between joint planning and performance of multinational oil and gas companies in Rivers State. Joint planning was treated unidimensionally, while organizational performance was decomposed into value innovation, service quality and continuous improvement. The study adopted an explanatory research design. The population comprised 10 multinational oil and gas companies. The researchers surveyed the entire population. Structured questionnaire was used to collect data from to the supply chain manager, procurement manager, operations manager, and logistics manager of each firm, totaling 40 respondents, though only data gathered from 35 respondents made the final analyses. The instrument used in the study was tested for reliability using the Cronbach\u2019s alpha test. Spearman\u2019s Rank Order Correlation was used to test for correlation between joint planning and proxies of organizational performance, at 0.05 level of significance. All statistical analyses were aided by the Statistical Package for Social Sciences (SPSS) version 25.0. The results revealed statistically significant correlation between joint planning and measures of organisational performance. Based on these findings, the study concluded that joint planning enhances performance of multinational oil and gas companies in Rivers State; recommends that multinational oil and gas companies in Rivers State that seek improved performance in terms of value innovation, service quality and continuous improvement should engage in joint planning that accommodate joint demand forecasting, setting strategic objectives, and coordinated production schedules.<\/p>\n\n\n\n

Keywords:<\/strong> Continuous improvement, joint planning, organizational performance, service quality, value innovation.<\/p>\n\n\n\n